AboutWork

Normotica

SERVICES
Brand Identity, Web Design
STUDIO
Independent
SECTOR
Technology
WEBSITE LINK
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A complete brand identity and website design for Normotica, translating smart home technology into a sleek, sophisticated, and future-oriented brand experience.

Normotica is a smart home automation brand focused on intelligent living solutions, for which I developed the complete visual identity from the ground up. Starting from the brand concept itself, I built a clear and distinctive visual system aligned with the company’s vision and positioning, including the design of the logo, brochures, and editorial materials.

Particular focus was placed on building the website, designed as the brand’s core digital touchpoint — a sleek, dynamic, and sophisticated interface that translates its modern, technological, and innovative positioning into an elevated, trustworthy, and future-oriented user experience.

Normotica logo mark drawn with its construction points
Normotica color palette: Coal Black, Dark Gray, Burnt Orange, Lava Orange and Snow White
Normotica logo with an orange gradient
Normotica logotype outline and logo construction grids on light and orange backgrounds
Normotica primary typeface specimen, from Thin to Black
Phone showing the Normotica logo mark on a dark screen
Normotica story on a phone screen: The future has arrived
Embossed Normotica wordmark on an orange metal surface
Normotica logo mark as a dark embossed app icon
Normotica gradient color palette: Ember, Fire, Magma and Grid
Normotica app card: Smart Homes, with the Normotica app icon and a short description
Smart Voice card on a dark wall panel with the Normotica logotype
Laptop on a dark shelf showing the Normotica website home, with the headline El futuro llegó a tu casa
Full-page overview of the Normotica website: hero, services, packs and footer
Other work